Using Ads at Lío Padre

Ads are the engine in your outbound digital strategy, they form the tool that will drive your target audience to a site, or will pursue them for a call to action.

At Lío Padre, we will drive 2 types of Ads. Ones, focused in Weddings, will target people searching for Wedding Planners and we aim to appear as top result in search engines and in YouTube, as our experience is going to be really visual. Here are two examples of this first type of ads:

• Youtube cover created with https://www.bannersnack.com/

• Google Ad created with https://andrew.marketing/ad-preview-tool/

On the other hand, to focus on the B2B channel, we will explore, besides also Google Ads similar to the previous mentioned, the LinkedIn paid channel, and here I can proudly show you a REAL post that is already live in this professional network:

Although being organic and maybe it's more considered as part of the Social Media, the copy & creative here shown is the one that we'll likely follow in different sites, as soon as we start the paid campaigns.

By the way! Want to follow us? --> https://www.linkedin.com/company/l%C3%ADo-padre